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Dick DeVos is a prominent individual in both the political and business fields. Dick is married to Betsy DeVos, and together they have contributed millions of dollars towards various charitable causes in Michigan and across the United States. The couple is recognized for consistently funding Republican politicians and also school choice initiative. In January this year, the couple unveiled millions of dollars they have so far contributed to various philanthropic causes through Dick and Betsy DeVos Family Foundation. According to the latest report, DeVos’ family contributed $11.6 million in 2015 alone to support charitable activities in different states.


Areas where Dick’s Contributions have been Channeled


Large amount of funds contributed by Dick DeVos have been directed to the education sector. The couple is committed to ensure all kids in the United States can access quality education regardless of the ZIP codes they come from. Out of $11.6 contributed in 2015 by Dick and his family, close to 30% was funneled to learning institutions and other organizations involved in education reforms. According to Dick DeVos, the amount of money they contribute to education causes is a reflection of the priority they have given the sector. When being interviewed on MLive, the businessman and politician accepted that zoning of areas has affected learning in many schools, since kids from low income earners are not able to access quality education as kids from middle and high income earners.


Apart from donating to schools, Dick has helped several institution of higher learning including Ferris State University, Northwood University, Arts and culture centers and others. Dick says the objective of their donation is impact and change lives of other directly. He maintains the contributions are above board, in a similar way any charitable organization would do. Furthermore, he maintains that their agenda is not politically motivated, but aiming to serve people, especially the less privileged. Dick says that kids under their program are showing excellent results, and it is their hope that performance will continue to improve now and in future.


Dick DeVos’ Biography


For several years, Dick has served in various executive roles at NBA’s Orlando Magic and Amway. Currently, he is the President of The Windquest Group. From 1993 to 2002, the executive served as the President of Amway. During his last year at the company, it recorded $4.5 billion in sales.


Besides his business engagement, Dick DeVos is recognized for his involvement in community initiatives. For instance, the executive established education Freedom Fund to offer scholarships to 4000 plus kids from less privileged families in Michigan. In 2006, he vied for Governorship position in Michigan on a Republican Party, but he eventually lost. Dick graduated from Northwood University, and he is a qualified pilot.

Today, you may be spoilt for choice with lip balms, but the scenario was not so earlier. For decades, just a few brands ruled the roost and faced no competition or challenge from any other brands. Then the scene changed seven years ago when EOS (Evolution of Smooth) lip balm started popping itself on the shelves of reputed stores like, Ulta, Target, and others. The brand soon started leaving others behind, and presently, it has left even the industry giant Chapstick far behind.



The entire development and marketing strategy of the EOS lip balm was the brainchild of players hailing from both the corporate as well as startup worlds. Much later, in their interview with Fast Company, they revealed how their team had realized that while women were bigger buyers of a lip balm than men, there was little brand loyalty or any specific care about the products that women purchased.



Women who bought Chapstick and the other main brands revealed of disliking the clinical taste and the feel of the lip balm that they were using. It was because then the lip balm was viewed largely as a medicinal product. Furthermore, women were resigned to finding their lip balm tubes lost in their purses but still thought dipping fingers in pots of lip balm as gross.



Then EOS lip balm presented them with an eye-catching sphere shape product that would glide sensuously on the lips. The brand put a lot of care and thought in its development and engaged all the five senses of humans. They even ensured that the clicking sound of the sphere while opening and closing it was pleasant to the senses. The product first made its public appearance on the shelves of Walgreens, useful link here, and later on shelves of other stores. It made Sephora to produce their knock-off lip balm then. Soon celebrities like Taylor Swift were endorsing EOS. But the bottom line remains that EOS success is the ultimate fruit of research, smart and creative product development and finally smart advertising campaign on



To read more about it, go to




Sawyer Howitt is a visionary young business enthusiast who is currently working at the Meriwether Group, an established organization that is on a mission to mentor as many upcoming entrepreneurs as possible. Despite him being a young boy and a student at Lincoln High School in Portland Oregon, his contribution in the business world is already causing ripples in many spheres. Sawyer’s father, David Howitt, founded this company. And Sawyer’s input into it and dedication to helping other entrepreneurs to achieve their business dreams has seen his father trust him with major responsibilities in the company. The young business enthusiasm is currently the group’s project manager.

The Meriwether Group does a lot of things to support startups and businesses looking to grow. They offer funding, acceleration as well as an exit strategy to these groups. This company funds businesses with equity or debt.

Find Sawyer Howitt’s profile on Facebook >>

Meriwether Group helps proprietors to select the right strategies for their own brands. Besides, they assist them with licensing fees. All it takes to get this support is a call and a visit to the company to have a brief chat with their experienced professionals. These professionals will take the time to sit down with you and discuss all issues that concern you. While Meriwether’s experts may use a few buzzwords, they also take the time to explain them in detail.

Visit to learn more about Sawyer Howitt.

If you want to position yourself well to start and run your own company successfully, you can hire Meriwether experts to help you with all the particulars of achieving your business dream.

Click here to read more about Sawyer Howitt.



Leading the way with her ground-breaking approach to advertising for more than a decade, Lori Senecal is known for her leadership and strong emphasis on talent.

She has developed strategic partnerships, started inventive and novel business groups and sponsored global agency growth.

Senecal shared how she got her start in the advertising business in an article found at She said her inspiration was brought about by her days in high school as a gymnastics coach where she learned to put goals in place.

The experience also helped her build leadership qualities as the minute she became a leader it was then difficult to be a follower.

According to Senecal coaches go all out to do their best and to generate a sense of compassion, both of which are crucial in the advertising industry.

In a report by NY Times, she also credited her years as a coach during times she doubted whether or not she would succeed as she was able to give attention to how a plan would work rather than whether it would work.

Senecal shared that by knowing both the internal and external aspects about a new business before they become a client is one marketing strategy that works well for her.

She also drew attention to the progress advertising and marketing technology has achieved and how the Internet continues to revolutionize what’s ahead for the industry.

According to Senecal securing a client or two that have something valuable to advertise is the initial step in becoming profitable as well as having a belief in the power of creativity.

In her current position as Global Chief Executive Officer at CP+B (Crispin Porter + Bogusky), Senecal manages the company’s global growth, development and expansion.

During her career Senecal held the position of Global Chairman and CEO of Kirshenbaum Bond Senecal & Partners (KBS) and President and CEO at MDC Partners. She also served as Chairman, President and Chief Executive President of McCann-Erickson Worldwide’s New York office.

Senecal was recognized as one of Advertising Age’s Women To Watch in 2014 as well as an Agency Executive to Watch in 2016. To know more visit her LinkedIn account.

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EOS, Evolution of smooth, has lip balm that has quickly spread around the world. Introduced in 2009, this lip balm became a must have for every woman. With the cute little balls of assorted colors, it’s hard to resist. They fit perfectly in your hand for easy application and are easy to find in your purse.


The EOS lip balm comes in several different styles, and flavors, for your specific need. There is Organic Smooth with flavors that smell so good, you almost want to eat it, but don’t! Visibly soft, is for a luxurious look. Shimmer smooth, for some extra shine. Active Protection Lip Balm, SPF 15, and 30, for those who are outdoors more, need sun exposure protection, and organic smooth sticks, for those who prefer the stick instead of sphere, amazing deals on! All the lip balms are natural, made with Shea butter, vitamin E, and jojoba oil, for a delightful feel on your lips. More lip balm selection here on


EOS lip balm is available online direct from the company, or you can buy it at several retailers, so it is not hard to find at all. The company is very active on social media, utilizing, Facebook, Twitter, Instagram, You Tube, and Pinterest. They also carry several other products, such as hand and body lotion, and shaving cream. So don’t just sit there; check out their website at You can find where to get their products near you. It is a must have fashion addition!


See more products here on