She’s young, beautiful, and hip, but she’s so much more than just those adjectives. At her young age, she has managed to begin not just one, but two dating apps. She is no longer with Tinder (which she co-founded with Justin Mateen), but Whitney Wolfe new app Bumble is nearly as successful.
Bumble is very similar to Tinder except that women are the ones to make the first move which Whitney believes is important in this day and age as she feels that it puts women on an equal playing field as men when it comes to dating and helps to not only encourage women to be more confident but also takes away the pressure that men often feel when it comes to approaching women.
Recently Whitney Wolfe was offered a $450 million buyout of Bumble and she declined it. Why? After all, that’s a whole lot of money for an app, but Wolfe has her reasons. One of the big reasons could be the fact that the company that wanted to buy her out is part of the umbrella group that Tinder is a part of. With Whitney Wolfe having left Tinder due to several reasons, amongst them sexual harassment issues, this could be one reason why she has no desire to sell out to a company that she used to be a part of and one which she even sued.
Other reasons could be that the offer was too low for what has very quickly become a highly popular app in the dating world. Many people love the approach that Bumble has taken, allowing women to make the first move when it comes to heterosexual connections on the app.
After seeing Bumble’s success, it seems as though Bumble and women making the moves is a popular idea.
To know more visit @: www.vanityfair.com/culture/2015/08/bumble-app-whitney-wolfe